a group of people holding bottles of water in front of a city.

Campaign Title: "Revitalize Your Life". Video Concept: The video could start with a busy professional, health-conscious individual, or environmentally conscious person looking tired and drained. They reach for a bottle of 6ty degrees mineral water and as they drink, the video transitions to a vibrant, energetic version of themselves. This could be represented by a younger version of themselves or a version that is glowing with vitality and energy. The video could incorporate elements of Singaporean culture and landmarks to make it more relatable to the local audience. It could also feature diverse individuals to represent the wide range of people who can benefit from 6ty degrees mineral water. Key Messages: The video should communicate the following key messages: Drinking 6ty degrees mineral water helps maintain your youth and vitality. 6ty degrees mineral water is a source of energy and beauty due to its silica content. Drinking 6ty degrees mineral water helps you find your natural and young self.